NOTICE

The file is temporarily not accessible. Please try later!

NOTICE

The current file is MB in size and your download remaining (MB) is not sufficient.

Your monthly download limit(150MB) will reset 12:01 a.m. GMT on the 1st of each month.

NOTICE

Considering bandwidth cost, WELOVEAD provides limited free download service.

Please notice the following before downloading the file.

Befor Download MB
File size MB
After download MB

NOTICE

Due to busy traffic of our server for this moment, please wait seconds before you are able to download again.

Presentation

basics
Industry: Alcoholic drinks
Media:TV & Cinema
Market:Argentina
Style: Minimalism
descriptioncnen
Brief Explanation:
Since a good deed is the only irrefutable excuse, we used it as a tool to help boyfriends go to the bar without having to hear complaints rom their girlfriends. That’s why Norte, Tucuman’s Number 1 beer, developed: “The Best Excuse Ever”. For every Norte a boyfriend had at the bar, the brand allotted 1 minute of good deeds. A team of workers was in charge of planting trees, repairing schools, restoring monuments, improving parks and cleaning up lakes, so girlfriends could not get mad whenever their boyfriends went to the bar.
credit
Brand:
Agency:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Account Supervisor:
Advertiser's Supervisor:
Account Manager:
Production Company:
Producer:
Director of Photography:
Editing:
Sound Design:
Post Production:
Other credit:Director: Felipe/Pancho
awards
Cannes Lions International Festival of Creativity 2011
Bronze Film
Product & Service
Latest Updated
Loading...
Sponsor