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Burning Stores Campaign

Burning Stores Campaign | Burger King | David
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basics
Industry: Food
Media:Print
Market:United States
Style: Minimalism
descriptioncnen
Brief: Since opening in 1954 Burger King has cooked their burgers one way and one way only; by flame-grilling them. They needed a simple way to show this.
Solution: Over the years several Burger King restaurants have burned to the ground. Since Burger King proudly flame-grills all of their Burger’s, we ran images of these fires under the tag-line “Flame-grilled since 1954.”
Location & Distribution: Ran as full page newspaper spreads in El Puntal de Villa María - in Córdoba, Argentina.
credit
Brand:
Agency:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Photography:
Account Supervisor:
Planner:
Producer:
Other credit:Design Director: Carlos Lange
Head of Global Production: Veronica Beach
Associate Creative Director: Jason Wolske, Danny Alvarez
Associate Producer: Marina Rodrigues
Managing Director: Paulo Fogaça
Senior Business Affairs Manager: Barbara Karalis
awards
The One Show 2018
Best of Discipline Print & Outdoor
Publishing / Newspaper - Campaign
The One Show 2018
Gold Pencil Print & Outdoor
Publishing / Newspaper - Campaign
D&AD 2017
Yellow Pencil Press Advertising
Press Advertising Campaigns (National)
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