The Curious Afterlife of a Tin - Nikolas
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| basics | |
| Industry: | Confectionery & Snacks |
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| Market: | United States |
| descriptioncnen |
| Altoids tins have become part of pop culture because people don’t throw them away. The uses of an empty tin are endless, and as a result, old Altoids tins seem to arouse our curiosity whenever we see one. Continuing on our campaign of “Curiously Strong Mints,” we created the line “The Curious Afterlife of a Tin,” which focuses on the tin itself, instead of the mints, and asks the world “What’s in the tins of these curious characters?" |
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| Other credit: | Associate Creative Directors: Alejandro Juli, Agustín Ballerio, Manuel Torres-Kortright Managing Director: Jeff Adkins Client Services Director: Lianne Sinclair Global Account Director: Jamie DeFer Director of Print Production: Mary Day Director of Studio Operations: Tom Sustan |
| awards | |
 | D&AD 2018 Wood Pencil Crafts for Advertising Photography for Advertising |
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 | The One Show 2018 Bronze Pencil Print & Outdoor Craft / Photography - Single or Campaign |
| The One Show 2018 Merit Print & Outdoor Craft / Photography - Single or Campaign |
| The One Show 2018 Merit Print & Outdoor Craft / Art Direction - Single or Campaign |
 | Cannes Lions International Festival of Creativity 2017 Bronze Print & Publishing Sweet Foods & Snacks |
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