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Bullet Proof Posters

basics
Industry: Professional & Public services
Media:Outdoor
Market:United States
Style: Minimalism
descriptioncnen
EntrySummary

50% of private gun sales in the U.S are conducted without a background check, directly putting guns in the hands of criminals and individuals with bad intentions. American’s for Responsible Solutions, one of America’s leading organizations focused on gun laws, wanted to find an interesting way to reignite the conversation about background checks. The Bulletproof posters were then created and placed throughout D.C. — where those who make legislation live and work — as well as two of America’s largest cities, New York and Chicago.
BriefExplanation
credit
Brand:
Agency:
Chief Creative Officer:
Executive Creative Director:
Creative Director:
Producer:
Director:
Editing:
Other credit:Entrant Company: OGILVY & MATHER, Chicago, USA
Media Agency: OGILVY & MATHER, Chicago, USA
Associate Creative Director, Michael Franklin, Ogilvy & Mather
Audio Engineer, Joe Griffin, Ogilvy & Mather
awards
Cannes Lions International Festival of Creativity 2017
Bronze Outdoor
Special Build
Cannes Lions International Festival of Creativity 2017
Shortlist Outdoor
Use of Ambient Outdoor
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