NOTICE

The file is temporarily not accessible. Please try later!

NOTICE

The current file is MB in size and your download remaining (MB) is not sufficient.

Your monthly download limit(150MB) will reset 12:01 a.m. GMT on the 1st of each month.

NOTICE

Considering bandwidth cost, WELOVEAD provides limited free download service.

Please notice the following before downloading the file.

Befor Download MB
File size MB
After download MB

NOTICE

Due to busy traffic of our server for this moment, please wait seconds before you are able to download again.

Ducks 2

headlinecnen
Dropping in for 15 years
basics
Industry: Catering industry
Media:TV & Cinema
Published:Apr. 21, 2003
Market:Russia
Style: Minimalism
descriptioncnen
With "Ducks” the second film we were produced, we took this idea of irresistibility and showed it through the eyes of a duck family. The little ducklings are crossing the road for the first time and learning what is natural to expect and what not.

Context


McDonald’s is so much a part of the Hungarian families’ everyday life that going into McDonald’s has become (almost) irresistible. McDonald’s has gained families’ trust and it has become a point of reference. It is such a deeply rooted habit, that it is natural nowadays to even count on people to go into McDonald’s, everytime they see the golden arches. So natural, that even nature itself had to take into account...
credit
Brand:
Agency:
Creative Director:
Copywriter:
Art Director:
Account Supervisor:
Director:
Cameraman:
Music:
Other credit:Lighting Director / Lighting Par M. Ekberg
awards
Golden Drum International Advertising Festival 2003
Golden Drumstick
TV Ads
Eurobest - The European Advertising Festival 2003
Bronze
Retail Stores & Chains/Restaurants
Latest Updated
Loading...
Sponsor