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Happiness Factory

basics
Industry: Non-alcoholic drinks
Media:TV & Cinema
Market:Netherlands
Style: Minimalism
descriptioncnen
The 60-second spot starts with a young man throwing a coin into a vending machine. Unbeknown to him, the ordinary coin transports the viewer into a psychedelic fantasyland full of animated characters. The coin plundges down a waterfall, which is the cue for a squadron of helicopter pigs to hoist and empty Coke bottle to a towering filling station. A blue soldier with a gold tooth attaches the cap, and the bottle is kissed farewall by fluffy 'love puppies". The process of chilling the bottle involves blasting a snowman with a fan as it passes by. When the bottle arrives at the delivery bay, the characters greet it with a carnival, firing themselves from canons with joy. Then the bottle rolls out into the real world. In the final scene, the young man takes his Coke from the slot. As he leaves, he turns briefly back to look at the machine. Did he hear a faint music? Maybe not-he shrugs and goes on his way
credit
Brand:
Agency:
Executive Creative Director:
Creative Director:
Account Manager:
Producer:
Director:
Editing:
Music:
Animation:
Other credit:Cinematography Ray Coates
Executive Producer Justin Booth Clibborn
Agency Producer Tom Dunlap, Darryl Hagans
awards
International ANDY Awards 2007
Gold
Animation - Computer
International ANDY Awards 2007
Bronze
Beverage - Non Alcohol
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