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Scary Clown Night

Scary Clown Night | Burger King | MullenLowe
Download Download JPG | 3000x1273px
basics
Industry: Catering industry
Media:Promotion & Event
Market:Spain
Style: Minimalism
descriptioncnen
Always eager to land one on its arch-rival, Burger King's Halloween campaign hits it where it hurts. By cleverly subverting McDonald's iconic clown, the brand was able to generate substantial online, media, and consumer buzz.
credit
Brand:
Agency:
Production Company:
awards
D&AD 2018
Graphite Pencil Integrated
Earned Media/Large Business (over 500 employees)
D&AD 2018
Wood Pencil Media
Use of Events
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