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Stories to Inhale

basics
Industry: Pharmaceutical
Media:Direct Market
Published:Mar., 2018
Market:Sao Paulo, Brazil
Language:English
Style: Minimalism
descriptioncnen
About half of the Brazilian population suffers from respiratory problems. With the arrival of autumn and the dry season, the air tends to get drier. Those who suffer most from this are the children, who needs inhale therapy. But who said they want it? It was thinking in this situation that NBS created the project "Stories to Inhale" for the pediatric clinic Clin Kids. The goal is to turn the drama of inhalation into fun.
credit
Brand:
Agency:
Chief Creative Officer:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Illustrator:
Photography:
Design:
Account Supervisor:
Account Manager:
Production Company:
Director:
Retouch:
Other credit:RTVC: Andrea Metzker, JP Muniz, Luís Carvalho and Cida Nascimento
Project manager: Teca Vilaça and Mariana Soares Constantino
Storie’s Writer: Noemi Loureiro
Digital production: Luego
Screenplay: Fernando Dumitriu and Thiago Dragoni
Sound producer: Canja Audio Culture
Voices: Marko Aurelio, Karen Giraldi, Raquel Giraldi, Lucas Sfair
Prototype: Romeu & Julieta Estúdio
3D print: 3D Tek
Client’s approval: Dr. Fabio Bedoni
Additional credits: Gabriel Tye, Dirty Work, Carlos Grübber and Hwira Gibin, Lucas Sfair, Filipe Resende, Levi Mynssen, Pedro Osinski, Eduardo Karas, Leonardo Lima, Casa Locomotiva
Link:http://www.storiestoinhale.com
awards
Cannes Lions International Festival of Creativity 2018
Silver Pharma
Patient Engagement > Non-Regulated
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