Burning Stores Campaign
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basics | |
Industry: | Food |
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Market: | United States |
descriptioncnen |
Brief: Since opening in 1954 Burger King has cooked their burgers one way and one way only; by flame-grilling them. They needed a simple way to show this. Solution: Over the years several Burger King restaurants have burned to the ground. Since Burger King proudly flame-grills all of their Burger’s, we ran images of these fires under the tag-line “Flame-grilled since 1954.” Location & Distribution: Ran as full page newspaper spreads in El Puntal de Villa María - in Córdoba, Argentina. |
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Other credit: | Design Director: Carlos Lange Head of Global Production: Veronica Beach Associate Creative Director: Jason Wolske, Danny Alvarez Associate Producer: Marina Rodrigues Managing Director: Paulo Fogaça Senior Business Affairs Manager: Barbara Karalis |
awards | |
![]() | D&AD 2018 Yellow Pencil Collaborative Agency - Client Collaboration |
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![]() | The One Show 2018 Gold Pencil Print & Outdoor Publishing / Magazine - Campaign |
![]() | Cannes Lions International Festival of Creativity 2017 Grand Prix Print & Publishing Restaurants & Fast Food Chains |
![]() | D&AD 2017 Yellow Pencil Press Advertising Press Advertising Campaigns (National) |
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