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Humble

basics
Industry: Culture, Recreation & Sport
Media:TV & Cinema
Style: Minimalism
descriptioncnen
Arcade & Timber Champion Surrealism In Kendrick Lamar's New Music Video "Humble"


Santa Monica, CA & New York, NY – (April 3, 2017) – Arcade Editor Greg Scruton and Timber’s team of visual effects artists have joined forces in the masterful execution of postproduction elements for Kendrick Lamar’s highly-anticipated music video, “Humble.” Scruton’s editing genius and Timber’s VFX magic come together in exquisite alignment to celebrate the surrealistic layers within “Humble.”

The carefully measured edit by Arcade’s Greg Scruton paves a rhythmic flow that reflects the nuances of the song, propelling the audience to a unique space of visual inspiration. Timber’s team was equally masterful through the numerous tiers of VFX work that hold a powerful artistic presence throughout the music video.
credit
Brand:
Agency:
Creative Director:
Production Company:
Producer:
Director:
Editing:
Post Production:
Other credit:EP: Nathan Scherrer
Line Producer: Ben Piety
Managing Partner: Damian Stevens
Head of Production: Kirsten Thon-Webb
Assistant Editor: Ryan Andrus
Visual Effects: Timber
Partners: Jonah Hall & Kevin Lau
Head of Production: Melody Alexander
Associate Producer: Brack Hightchew
Lead Flame Artist: Brian Shneider
Flame Artists: Todd Mesher, Chris DeCristo, Chris Hommel
Flame Assist: Brandon Harden
Comp Artists: Jason Forster, Michael Loney, Geronimo Moralez
Roto: Hilery Johnson, Brandon Harden, Austin Lewis
Telecine Company: Co3 NY
Colorist: Jamie O’Bradovich
awards
Cannes Lions International Festival of Creativity 2018
Silver Entertainment Lions for Music
Excellence in Music Video
D&AD 2018
Graphite Pencil Music Videos
Music Videos
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