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LinkedOut

basics
Industry: Public interest & Non-profit
Media:TV & Cinema
Style: Minimalism
descriptioncnen
TBWA\PARIS AND ENTOURAGE launch LinkedOut
Share your network with those who no longer have one.
Precarity and exclusion are a vicious circle from which it is difficult to get out. For 3 years, the non-profit organization ENTOURAGE has acted to recreate social link with homeless people. Beyond a real need for food, shelter, money, or clothes, homeless people are mainly looking for consideration and friendship to allow them to regain self-confidence and succeed in breaking the spiral of exclusion.
Everyone knows that a job is the only way out of precarity.
Homeless, all lazy ? Surely not ! Today, 24% of homeless people work. A majority of the rest aspire to find a job and are able to work. « Finding a job could allow me to recover my identity, my self-esteem », told us Mélanie, a past homeless currently looking for a job.
But for that, employers and – beyond – the general public need to change their perception about homeless people. Precarity doesn’t mean they have no skills or desire to succeed. But without network, chances to find a job are close to zero.
This is why ENTOURAGE created the LinkedOut project : a digital platform which allows anyone to share the resume of people in precarity searching for a job and give them an unique visibility and opportunities.
LinkedOut is an extremely simple to use digital platform that brings the spotlight on these people who desperately need a job. By showcasing their resume and giving them the opportunity to show who they really are.
Today ENTOURAGE launches the project with twenty candidates. The non-profit believes that each of us is a part of the answer about exclusion : let’s all unite our networks to find work for the twenty candidates and tomorrow for hundreds of them.
credit
Brand:
Agency:
Chief Creative Officer:
Creative Director:
Copywriter:
Art Director:
Illustrator:
Account Supervisor:
Other credit:Agency Account Management: Anne Vincent, Stéphanie Decombe, Maude Gourrier, Valentin Moreau
Assistant Art Director: Axele Bordron
Digital Production Director: Guilhem Vacher
UX: Yann Lupion
Head of technology: Ivan Zindovic
Technical Project Manager(s): Glenn Pezier, Maurice Nguyen
Developer: Marion Ott
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