NOTICE

The file is temporarily not accessible. Please try later!

NOTICE

The current file is MB in size and your download remaining (MB) is not sufficient.

Your monthly download limit(150MB) will reset 12:01 a.m. GMT on the 1st of each month.

NOTICE

Considering bandwidth cost, WELOVEAD provides limited free download service.

Please notice the following before downloading the file.

Befor Download MB
File size MB
After download MB

NOTICE

Due to busy traffic of our server for this moment, please wait seconds before you are able to download again.

Quest to LEGOLAND

Quest to LEGOLAND | Legoland Florida Resort | VML
Download Download JPG | 1348x2400px
basics
Industry: Toys & Games
Media:Cyber
Market:United States
Style: Minimalism
descriptioncnen
LEGOLAND Florida’s brand strategy is to be the resort ‘built for kids to take the lead’. Yet during the car ride, kids have very little control from the backseat. This experience reinvented GPS for kids using Google Maps, creating an immersive adventure. The experience is mapped in real-time using Google data, adjusting to any changes in the route.
credit
Brand:
Agency:
Chief Creative Officer:
Creative Director:
Copywriter:
Art Director:
Planner:
Production Company:
Producer:
Other credit:Entrant Company: VML, New York, USA
Media Agency: VML, New York, USA
Additional Company: THE ZOO, Mountain View, USA
Managing Director, Creative Technology, Craig Elimeliah, VML
Senior Development Engineer, Josh Wolf, VML
Group Director, Client Engagement, Becka Vigorito, VML
Supervisor, Client Engagement, Julia Mooradian, VML
Associate Creative Director, Laurie Hollar, VML
Business Affairs Manager, Cindy Morales, VML
Data Analytics, Peter Chobanian, VML
Vice President, Marketing & Sales, Rex Jackson, LEGOLAND Florida Resort
Head of Marketing, Audrey Padgett, LEGOLAND Florida Resort
Executive Producer, Kolby Slocum, VML
awards
D&AD 2018
Wood Pencil Graphic Design
Digital & Mobile
Latest Updated
Loading...
Sponsor