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Unseen Stars

Unseen Stars | Ge | BBDO
Download Download JPG | 3000x1688px
basics
Industry: Professional & Public services
Media:Ambient & Interactive
Market:United States
Style: Minimalism
descriptioncnen
Women are often overlooked in the sciences. As a STEM leader, GE believes that great female scientists should be treated like stars. Grand Central Terminal is known for the constellations painted on its ceiling depicting mythical heroes. These were replaced with female scientists projection-mapped onto the ceiling, stopping New Yorkers in their tracks.
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awards
D&AD 2018
Wood Pencil Digital Design
Digital Environments
D&AD 2018
Wood Pencil Spatial Design
Installation Design
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