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Peugeot 1007

Peugeot 1007 | Peugeot | Euro RSCG
basics
Industry: Automotive & Services
Media:Cyber
Market:United Kingdom
Language:English
Style: Minimalism
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descriptioncnen
Description / Synopsis


Sliding doors, Camelo kit and a 2-Tronic Gearbox. Life shouldn’t be this easy. But it is in a 1007. To ensure that this highly innovative vehicle stood out from its competitors we broke the mould of conventional automobile sites and created a fictional line-drawn world where anything would be possible. Within this container we were able to show how the vehicle’s features make life easier in a fun and quirky way. At every turn an 'Easter egg' awaits, so the more you explore, the more you are rewarded. Care to take a test drive?
awards
Cannes Lions International Festival of Creativity 2005
Bronze
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