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headlinecnen
For persistent headaches.
basics
Industry: Pharmaceutical
Media:TV & Cinema
Published:Apr., 2012
Market:Philippines
Language:English
Style: Minimalism
descriptioncnen
Brief Explanation
Saridon is a pill that stops persistent headaches. The TV spot shows such a headache coming to life in the form of a "headache double" and attacking a government office worker nonstop, while he's working nonstop. The headache is usually aggravated by our market's already tough working conditions, therefore the need for a more powerful remedy.
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awards
Clio Awards 2013
Silver Film
Television/Cinema
D&AD 2013
In-Book TV & Cinema Advertising
TV Commercial Campaigns
The One Show 2013
Bronze Pencil Consumer Television
:20 and Under - Campaign
The One Show 2013
Merit Consumer Television
:20 and Under - Single
Asia Pacific Advertising Festival 2013
Gold Film
Health and Personal Care
Cannes Lions International Festival of Creativity 2012
Bronze Film
Pharmacy
London International Advertising Awards 2012
Silver TV/Cinema/Online Film
Cosmetics/Toiletries/Pharmaceuticals Campaign
London International Advertising Awards 2012
Bronze TV/Cinema/Online Film
Cosmetics/Toiletries/Pharmaceuticals
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