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Cielo D

Cielo D | Apple | TBWA
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basics
Industry: Electronics & Audio-Visual
Media:Print
Market:United States
Style: Minimalism
descriptioncnen
Dimensions
18 x 12m
Site Location
Rome, Lungo Tevere San Gallo

World Gallery celebrates iPhone users through the use of their Shot on iPhone 6 images, while turning the world into a real life art gallery of stunning images and artistic expression.

We combed through tens of thousands of images and selected photos from 162 photographers to curate the largest mobile photography art gallery in history. All photos featured in the campaign are user-generated, non-commissioned images from a diverse group of people.

OOH ran on over 14,000 sites worldwide, including 770 large format billboards, in 79 cities across 26 countries.
credit
Brand:
Agency:
Chief Creative Officer:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Design:
Other credit:Director of Art Production: Helen O'Neill
Director of Print Production: Peter Nolan
President: Erica Hoholick
Chairman: Lee Clow
awards
D&AD 2016
Wood Pencil Crafts for Advertising
Photography for Advertising
The One Show 2016
Bronze Pencil Print & Outdoor
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Cannes Lions International Festival of Creativity 2014
Gold Outdoor
Home Appliances, Furnishings, Electronics & Audio-Visual
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