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Iggy Pop

headlinecnen
Let's talk mobile
basics
Industry: Professional & Public services
Media:TV & Cinema
Published:Feb. 5, 2006
Market:France
Language:English
Style: Minimalism
descriptioncnen
Description / Synopsis


The film starts when the rock icon is woken in the middle of the night by a phone call, he wakes up and starts singing one of the Stooges famous tracks "I wanna be your dog". Ever faithful to his legendry stage playing, he jumps and winds the telephone wire in his hotel suite. We realize that at the same momen, far from that scene, are our two heroes from the SFR story and one of them is downloading music tracks to his mobile. When his best friend suddenly interrupts him. The scene returns to the hotel suite where Iggy Pop had instantly stopped his performance, putting down the phone and heading back to bed with a vexed look on his face. The voiceover at the end concludes with the lines, "The world's biggest stars at your fingertipes, download over 500000 tracks"

Philosophy/Solution


SFR shows how easy it is to download music immediately with the Vodafone Live! portal, found in 3G mobiles
credit
Brand:
Agency:
Executive Creative Director:
Copywriter:
Art Director:
Account Supervisor:
Account Manager:
Director:
Other credit:Co-Managing Director Vincent Leorat
Actor / Celebrity Iggy Pop
Advertising Manager Patricia Levy, Frédérique Texier, Agathe Mouly
awards
Meribel Ad Festival - Central Europe Cristal Awards 2006
Cristal
France: Commercial / Services (other than financial)
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