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A Day In The Life Of Chennai

basics
Industry: Media & Publishing
Media:TV & Cinema
Published:Apr. 1, 2009
Market:India
Language:English
Style: Minimalism
descriptioncnen
The Times of India and JWT Mumbai presents a short satire on the life of a giant cardboard cutout character, through the course of one day in the life of Chennai. A roller coaster of a journey through the ups and downs of cinema and politics, the two sides of almost every actor in the Cinema Cutout Capital of the world.

Context


Naaka Mukka, meaning Mother Tongue, Father Nose, is a phrase used in a folk Tamil song capturing the duality of life. It became the basis of the music video launched on 22 August to celebrate the 369th anniversary of the city of Chennai. The video is a visual metaphor for the rise and fall of stars on the screen and beyond it, while highlighting the dirty party hopping track that most actor / politicians employ every day.
credit
Brand:
Agency:
Executive Creative Director:
Copywriter:
Art Director:
Account Supervisor:
Advertiser's Supervisor:
Production Company:
Producer:
Director of Photography:
Editing:
Music:
Post Production:
Other credit:Agency Producer Mark Manuel
Folk Artist Madurai Chinna Ponnu
Line Producer Rajkumar Khanduri, Ramel George
awards
Cannes Lions International Festival of Creativity 2009
Gold
Publications & Media
Cannes Lions International Festival of Creativity 2009
Gold
Best Use of Music
International Advertising CUP (THE CUP) 2009

Asia Pacific Advertising Festival 2009
Silver
Best of Best Use of Music Track
Asia Pacific Advertising Festival 2009
Silver
Best of Corporate
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