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Magic Car

headlinecnen
Sheer riding pleasure
basics
Industry: Automotive & Services
Media:TV & Cinema
Market:Germany
Language:English
Style: Minimalism
descriptioncnen
Description / Synopsis


A car drives along a coastal road at night. Suddenly it splits into two halfes and we discover: It's two BMW C1 driving next to each other. Why? Because de BMW C1 is the first motorbike with carlike safety-systems.
credit
Brand:
Agency:
Creative Director:
Copywriter:
Art Director:
Production Company:
Director:
Other credit:Agency Producer Moritz Merkel Production Company Producer Nick Sutherland-Dodd
awards
Clio Awards 2002
Silver
Automotive
Cannes Lions International Festival of Creativity 2001
Gold
Other Vehicles, Auto Products & Services
EPICA (Europe's Premier Creative Awards) 2001
Winner (Gold)
Automotive & Accessories
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