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Emergency Collectibles

Emergency Collectibles | Kobe Shimbun | Dentsu
Download Download JPG | 3000x1650px
basics
Industry: Media & Publishing
Media:Design & Branding
Market:Japan
Style: Minimalism
descriptioncnen
After a disaster strikes, evacuation centres can be stressful, miserable experiences where evacuees lack essentials for daily life. This fun treasure hunt-style method of disaster preparation encourages families to prepare evacuation kits, with 23,000 households taking part. Of those who viewed the spread, 81.2% said they were better informed.
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awards
D&AD 2018
Wood Pencil Branding
Brand Experience & Environments
D&AD 2018
Wood Pencil Direct
Direct Response/Press & Poster
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