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Balaclava

Balaclava | Harvey Nichols | DDB
headlinecnen
Daylight Robbery Starts 15th June
basics
Industry: Retail & Distribution
Media:Outdoor
Market:United Kingdom
Style: Minimalism
credit
Brand:
Agency:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Photography:
Typographer:
Design:
Art Buyer:
Account Supervisor:
Advertiser's Supervisor:
Account Manager:
Planner:
Other credit:Business Director: Paul Billingsley
descriptioncnen
Description of Ambient execution
This press and poster campaign is to announce the launch of the Harvey Nichols Summer sale and remind people that they can get their hands on the most gorgeous fashion items at a fraction of their usual price. The campaign shows how getting your hands on those items at sale prices will feel like you committed daylight robbery. It’s a steal!
awards
Cannes Lions International Festival of Creativity 2012
Silver Outdoor
Retail Stores, Restaurants & Fast Food Outlets
Cannes Lions International Festival of Creativity 2012
Bronze Press
Photography
Clio Awards 2012
Silver Print
Product/Service
D&AD 2012
Nomination Outdoor Advertising
Poster Advertising Campaigns
D&AD 2012
Nomination Photography
Photography for Advertising
International ANDY Awards 2012
Silver Newspaper
Retail
Eurobest - The European Advertising Festival 2011
Silver Outdoor
Consumer Services
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