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GO Etiquette Book

GO Etiquette Book | GO Transit | DDB
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basics
Industry: Transport & Tourism
Media:Design & Branding
Style: Minimalism
descriptioncnen
In 2016, GO Transit launched the #etiquettefail campaign designed to improve etiquette on public transit. Continuing in the same vein, this book is the bible on public transit etiquette. Much of the content derives from riders out in the field and who voted for the worst offences in polls.
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awards
D&AD 2017
Wood Pencil Writing for Design
Writing for Printed Materials & Graphic Communications
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