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Man On The Moon

Man On The Moon | Arcor | Y&R
Download Download JPG | 1025x1536px
basics
Industry: Confectionery & Snacks
Media:Print
Market:Chile
Style: Minimalism
descriptioncnen
Translation
We wanted to launch Dos en Uno Lollipop with bubble gum inside so we searched for situations where the beginning and the end were completely different, something like the feeling consumers will have with the product: they’ll begin tasting hard candy and end chewing gum.
EntrySummary
To announce the launch of Dos en Uno with gum inside, we are looking for situations whose ending is totally different from the beginning, the same as the consumer will feel when he tastes a caramel and unexpectedly ends up chewing gum.
BriefExplanation
credit
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Agency:
awards
Cannes Lions International Festival of Creativity 2018
Shortlist Outdoor
Posters > Food & Drink
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