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#LikeAGirl

basics
Industry: Beauty & Health
Media:Promotion & Event
Published:Jun. 26, 2014
Market:Canada
Language:English
Style: Minimalism
descriptioncnen
Story
Using #LikeAGirl as an insult is a hard knock against any adolescent girl. And since the rest of puberty's really no picnic either, it's easy to see what a huge impact it can have on a girl's self-confidence. We're kicking off an epic battle to make sure that girls everywhere keep their confidence throughout puberty and beyond, and making a start by showing them that doing it #LikeAGirl is an awesome thing.
credit
Brand:
Agency:
Chief Creative Officer:
Creative Director:
Copywriter:
Art Director:
Account Manager:
Production Company:
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Director:
Editing:
Other credit:Digital Creative Director: Milos Obradovic
Brand Planners: Karuna Rawal, Anna Coscia and Rachel Darville
Digital Planner: Laura Jones
Account Lead: Annette Sally,
Account Management: Heidi Philip , Gaia Gilardini, Sandy Kolkey, Lisa Bamber, Susan Lulich, Shaina Holtz, Matteo Carcassola
Participation Director: Jake Bruene
Media Agency: SMG
PR Agency: MSL​
Senior Vice President/Global Client Engagement Director: Carolyn Samuel
Vice President: Heather Dewald
Media Team: Jessica Spano, Jenifer Slaw, Suzanne Lyons
Vice President: Louise Thatch
SVP/Global Digital/Social Strategy Director: Matt Dickman
various: AJ Hassan, Adine Becker, Milos Obradovic, Angel Capobianco, Hmi Hmi Gibbs, Nick
SVP, Planning & Analytics: Allan Dib
Senior Vice President: Amy Smith
Account Associate: Elizabeth Antonelli
Senior Vice President: Jennifer Butler
Senior Vice President: Nicole Scull
Assistant Account Executive: Sarah List
Account Associate: Sydney Slater
awards
The Kinsale Shark Awards 2014
Silver Film
Viral film designed for user-distribution
The Kinsale Shark Awards 2014
Silver Film
Online commercial & pre-roll adverts
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