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HeroSmiths

HeroSmiths | Bayer | BBDO
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basics
Industry: Pharmaceutical
Media:Cyber
Market:United States
Style: Minimalism
descriptioncnen
In the US, someone has a heart attack every 42 seconds. And they're often unpredictable. During a suspected heart attack, chewing aspirin can help increase the chances of survival. The HeroSmiths programme educates people everywhere to carry aspirin and help save a life.
credit
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Other credit:Entrant Company: ENERGY BBDO, Chicago, USA
Media Agency: MEDIACOM, Chicago, USA
Additional Company: iCROSSING, Chicago, USA
Head of Integrated Production, Rowley Samuel, Energy BBDO
Director of Music, Daniel Kuypers, Energy BBDO
Associate Creative Director, Alejandro Juli, Energy BBDO
Associate Creative Director, Agustin Ballerio, Energy BBDO
Lead Designer, Hung Vinh, Energy BBDO
Associate Creative Director, Fernando Passos, Energy BBDO
Associate Music Producer, Nick Maker, Energy BBDO
Executive Director of Content & Delivery, Brian Cooper, Energy BBDO
Executive Producer, Jeff Drooger, Energy BBDO
Senior Integrated Producer, Elena Robinson, Energy BBDO
Global Client Service Director, David Goring-Morris, Energy BBDO
Client Service Director, Katie Clow, Energy BBDO
Project Manager, Gabrielle Granados, Energy BBDO
Group Planning Director, Catrina McAuliffe, Energy BBDO
Planning Director, Brian Stout, Energy BBDO
Executive Producer, Mitch Monzon, Flare (Chicago)
awards
D&AD 2018
Graphite Pencil PR
Creative Use of Media
D&AD 2018
Wood Pencil Integrated
Integrated/Large Business (over 500 employees)
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