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Fail

basics
Industry: Public interest & Non-profit
Media:Ambient & Interactive
Market:Norway
Style: Minimalism
descriptioncnen
Many people assume they know basic first aid. This ad by the Norwegian Red Cross challenges that belief by inserting the viewer in a life or death situation, with each answer affecting the narrative and outcome of the film.
credit
Brand:
Agency:
Production Company:
Link:https://shockingfails.com
awards
D&AD 2018
Wood Pencil Media
Use of Interaction
The One Show 2018
Merit Interactive
Interactive Video
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