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MUM DAD IOU

MUM DAD IOU | Expedia | Ogilvy
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headlinecnen
MUM DAD IOU
Plan your gap year with the world's largest online travel agency.
Expedia.co.uk
basics
Industry: Transport & Tourism
Media:Print
Published:Jan., 2013
Market:United Kingdom
Style: Minimalism
descriptioncnen
There are 9,000 airports around the world and every one has its own three-letter code. Instead of the usual travel clichés, we utilised these humble but iconic codes that we are all familiar with to promote a wide range of offers and specials for the Expedia brand.
credit
Brand:
Agency:
Chief Creative Officer:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Typographer:
Design:
Account Manager:
Retouch:
Other credit:Business Director: Stephen Hillcoat
Brand Communications Director: Andrew Warner
awards
Cannes Lions International Festival of Creativity 2013
Gold Outdoor
Travel, Transport & Tourism
Clio Awards 2013
Gold Print
Product/Service
Clio Awards 2013
Silver Out of Home
Poster
Clio Awards 2013
Silver Print Technique
Art Direction
Clio Awards 2013
Bronze Design
Posters
Clio Awards 2013
Bronze Print Technique
Typography
D&AD 2013
In-Book Art Direction
Art Direction for Press Advertising
D&AD 2013
In-Book Crafts for Advertising
Typography for Advertising
D&AD 2013
In-Book Outdoor Advertising
Poster Advertising/Free Format
London International Advertising Awards 2013
Bronze Outdoor
Consumer Campaign
London International Advertising Awards 2013
Bronze Print
Consumer Campaign
London International Advertising Awards 2013
Bronze Print
Use of Copywriting Campaign
The One Show 2013
Merit Newspaper
Full Page or Spread - Single
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