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Women

Women | Forbes | Ogilvy
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basics
Industry: Media & Publishing
Media:Print
Market:Brazil
Style: Minimalism
descriptioncnen
To raise awareness of the gender pay gap, Forbes Brasil Magazine leveraged its most prized asset: the billionaires list. It re-imagined female versions of the wealthiest men and showed how far they would drop in the league table if they were of the opposite sex.
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Other credit:Entrant Company: OGILVY BRASIL, São Paulo, Brazil
Additional Company: FORBES BRASIL, São Paulo, BRAZIL
VP Executive Creative Director, Claudio Lima, Ogilvy Brasil
General Media Director, Renata Valio, Ogilvy Brasil
Media Director, Betânia Aragão, Ogilvy Brasil
CEO, Antonio Camarotti, Forbes Brasil
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D&AD 2018
Wood Pencil Outdoor Advertising
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The One Show 2018
Silver Pencil Print & Outdoor
Ambient Media (Indoor & Outdoor) / Billboards & Transit - Campaign
The One Show 2018
Silver Pencil Print & Outdoor
Publishing / Magazine - Campaign
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