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Whassup Wasabi

headlinecnen
True.
basics
Industry: Alcoholic drinks
Media:TV & Cinema
Published:Dec. 25, 1999
Market:United States
Language:English
Style: Minimalism
descriptioncnen
Description / Synopsis


Struck by the similarity in pronunciation between Whassup! and Wasabi, a guy starts chanting "Wasabi!" while dining in a Japanese restaurant with his long-suffering girlfriend.
credit
Brand:
Agency:
Executive Creative Director:
Creative Director:
Copywriter:
Art Director:
Production Company:
Director:
Editing:
Other credit:Account Director Marty Kohr
Strategic Planner Jim Crimmons
Agency Producer Kent KwiattEditing Company Lookinglass
awards
Clio Awards 2001
Bronze
Beverages/Alcoholic
FAB Awards (International Food and Beverage Creative Excellence Awards) 2001
FAB Award
Alcoholic Drinks
International ANDY Awards 2001
Grandy
Television
Cannes Lions International Festival of Creativity 2000
Grand Prix
Alcoholic Drinks
London International Advertising Awards 2000
Grand LIA
Television/Cinema
London International Advertising Awards 2000
Winner
Television/Cinema: Campaign
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