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The Fossil Regeneration Unit

The Fossil Regeneration Unit | FoxP2
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basics
Industry: Media & Publishing
Media:Ambient & Interactive
Market:South Africa
Style: Minimalism
descriptioncnen
The mailer was sent to media buyers across South Africa, when they [the ad space buying people] received the ‘Unit’ the Triops eggs were tiny, miniscule dots in the test tubes, but in one short week they grew into prehistoric-looking creatures almost the length of your thumb! Included in the pack was an interactive CD with a program to track their Triops’ growth and find out the facts about them, as well as the National Geographic Kids rate card and advertising details.
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