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The Other Half

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We are The Other Half
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Industry: Education
Media:Cyber
Published:Feb., 2014
Market:Switzerland
Style: Minimalism
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Link:http://www.theotherhalf.ch
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On February 9th 2014, 50.3% of the Swiss voters expressed their desire to regulate the so called "mass immigration" by voting for a law limiting free movement of persons and workersbetween Switzerland⨠and the EU. In response to this, Creativitas Regina Sit created a digital showcase of â¨contemporary Switzerland to show Europe and the world that our country is proud, mixed, open-minded and cohesive.â¨In order to give a voice to the 49.7%, Creativitas Regina Sit created digital tools to amplify their discontent and break out of their disappointment, shame and silence by expressing themselves in a meaningful and creative way.
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