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A car to fire your Imagination

A car to fire your Imagination | 本田 | Honda | GMASCO
下载原始文件 下载原始文件 JPG | 1860x1432px
文案cnen
Headline:

The path can challenge,

But the mind can conquer.
Copy:

It isn’t just about the rugged terrain ahead. To get out there, you need a spirit that’s willing. The road is but what you make of it. If you can open the doors of your mind, you will find a path that transcends distances and boundaries. As you set out to reach your destination, you will realise that life’s journeys aren’t all about geography or latitude. It’s about attitude.

And the Honda CR-V. A car to fire your imagination.
基本信息
行业: 汽车及相关服务
媒体:平面
时间:1999年
投放:阿拉伯联合酋长国 迪拜
语言:英语
风格: Minimalism
说明cnen
At the time of its launch for the first time in the UAE, we wanted to slot the

Honda CR-V as a vehicle for the thinking man and woman. So we explored the theme of a more sophisticated 3rd experience that transcends the road: driving pleasure that starts with your mind! The expressive copy and the moody art direction accentuates this central thought.
制作信息
品牌:
广告公司:
创意总监:
文案:
美术指导:
插画:
摄影:
其他职位:General Managers: Frits Bayle
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