Speak to go

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基本信息
行业:	网站及服务
媒体:	网络
风格:	Minimalism

说明cn en
Execution To create Speak to Go we mixed the Street View API, voice recognition and native mobile features like the microphone and the gyroscope.The Voice driven user experience combined with VR allows a natural and seemingly magical interaction.We launched Speak to Go as part of the WebVR Experiments platform. This helped to introduce the experience to the creative developer community. To show what’s possible and inspire them to use WebVR. The user experience is simple : Go to g.co/speaktogo on chrome for mobile (Using a recent and up to date Android phone.)Insert your phone in a Google Cardboard or Google Daydream, put it on, press your viewer’s button and simply say where you want to go. You will instantly be teleported there.Web Speech API recognizes what you say, and the Google Maps API displays a VR Panorama of the location. It works for any address, city, landmark or country covered by Street View. The possibilities are almost endless.It’s possible to explore each location by selecting the arrows on the ground.If you’re not sure where to go next, you can also say "I’m feeling lucky" and discover specially curated locations.It’s better experienced on mobile VR but also works in 360 mode and on desktop.To create it, we brought together WebVR, Google Maps API, Web Speech API, Google Cardboard (or Google Daydream), and mobile features like the microphone and the gyroscope.It was first prototyped during a WebVR hackathon - The prototype delighted internal stakeholders and a 3 people team improved it over a month to make it ready for a public launch.We created a simple demo movie showing a dad using the app with his son, the movie drives to the experience and is hosted on the Chrome YouTube Channel. CampaignDescription Speak to Go is a WebVR experiment that allows anyone with a phone and a mobile VR Viewer to be teleported to any location in the world simply by saying where they want to go.WebVR is a new way to experience VR on the web. No apps, no downloads. You just tap a link. When the technology was added to Chrome, we wanted to demonstrate how combining web technologies and native mobile features can create unique VR experiences.

说明cn en

Execution

To create Speak to Go we mixed the Street View API, voice recognition and native mobile features like the microphone and the gyroscope.The Voice driven user experience combined with VR allows a natural and seemingly magical interaction.We launched Speak to Go as part of the WebVR Experiments platform. This helped to introduce the experience to the creative developer community. To show what’s possible and inspire them to use WebVR. The user experience is simple : Go to g.co/speaktogo on chrome for mobile (Using a recent and up to date Android phone.)Insert your phone in a Google Cardboard or Google Daydream, put it on, press your viewer’s button and simply say where you want to go. You will instantly be teleported there.Web Speech API recognizes what you say, and the Google Maps API displays a VR Panorama of the location. It works for any address, city, landmark or country covered by Street View. The possibilities are almost endless.It’s possible to explore each location by selecting the arrows on the ground.If you’re not sure where to go next, you can also say "I’m feeling lucky" and discover specially curated locations.It’s better experienced on mobile VR but also works in 360 mode and on desktop.To create it, we brought together WebVR, Google Maps API, Web Speech API, Google Cardboard (or Google Daydream), and mobile features like the microphone and the gyroscope.It was first prototyped during a WebVR hackathon - The prototype delighted internal stakeholders and a 3 people team improved it over a month to make it ready for a public launch.We created a simple demo movie showing a dad using the app with his son, the movie drives to the experience and is hosted on the Chrome YouTube Channel.
CampaignDescription

Speak to Go is a WebVR experiment that allows anyone with a phone and a mobile VR Viewer to be teleported to any location in the world simply by saying where they want to go.WebVR is a new way to experience VR on the web. No apps, no downloads. You just tap a link. When the technology was added to Chrome, we wanted to demonstrate how combining web technologies and native mobile features can create unique VR experiences.

制作信息
品牌:	Chrome
广告公司:	Google Creative Lab (英国伦敦)
制作公司:	Jaume Elias Sanchez Google Creative Lab
其他职位:	Entrant Company: GOOGLE CREATIVE LAB, London, United Kingdom Creative Lab, Google Creative Lab, Google

奖项
	戛纳国际创意节 2017 入围数字制作 Native & Built-In Feature Integration

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