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The Truth is Hard to Find: Denton

基本信息
行业: 媒体与出版
媒体:影视
投放:美国
风格: Minimalism
说明cnen
EntrySummary

With ever-increasing ways to consume news, hyperbole being taken as fact and misinformation spreading faster than ever with disastrous consequences, consumers are questioning the validity of their news sources. This has led to more attention on the role of news organizations and journalism than ever before.This campaign highlights the dedication of The New York Times to honest, reliable journalism by demonstrating the extreme lengths our reporters go to getting our readers the hard truth—the distances they travel, the situations they place themselves in, the people they meet and the dangers they face in pursuit of the truth. The goal was to make it clear that The New York Times is a trusted source for independent, deeply reported journalism, with an on-the-ground reporting team that’s worth paying for.
BriefExplanation

This film features never-before-seen pictures taken by New York Times photographer Bryan Denton during his coverage of the Iraqi counterterrorism forces in Bartella, Iraq, on October 26, 2016. During this assignment, Mr. Denton was hit by an ISIS-deployed suicide car bomb. As he describes his experience on the ground, we see some of his outtakes, leading up to the explosion and the final shot featured in The Times article titled “ISIS Sent Four Car Bombs. The Last One Hit Me.”
制作信息
品牌:
广告公司:
首席创意官:
执行创意总监:
文案:
美术指导:
设计:
平面制作:
客户主管:
制作公司:
制片:
导演:
其他职位:Entrant Company: DROGA5, New York, USA
Creative Chairman, David Droga, Droga5
Integrated Production Business Manager, Grant Thompson, Droga5
Senior Broadcast Producer, Anders Hedberg, Droga5
Global Chief Strategy Officer, Jonny Bauer, Droga5
Chief Creation Officer, Sally-Ann Dale, Droga5
Associate Creative Director, Emmie Nostitz, Droga5
Co-Director of Film Production, Jesse Brihn, Droga5
Co-Director of Film Production, Bryan Litman, Droga5
Interactive Producer, Nicole Bazzinotti, Droga5
Co-Head of Brand Strategy, Harry Roman, Droga5
Strategy Director, Tom Gibby, Droga5
Head of Communication Strategy, Colleen Leddy, Droga5
Communications Strategy Director, Kristen Ziaks, Droga5
Senior Data Strategist, Anthony Khaykin, Droga5
Executive Group Director, Julian Cheevers, Droga5
Photojournalist, Tyler Hicks, The New York Times
Composer, Sion Dey, Sion Dey
奖项
D&AD 2018
木铅笔 美术指导
Art Direction for Film Advertising
D&AD 2018
木铅笔 影视广告
TV Commercial Campaigns
D&AD 2018
木铅笔 影视广告制作
Editing for Film Advertising
The One Show 2018
金铅笔 影视
Television / Long Form - Single
The One Show 2018
金铅笔 影视
The Truth is Hard to Find
The One Show 2018
金铅笔 影视
Online Films & Video / Long Form - Campaign
The One Show 2018
金铅笔 影视制作
Craft - Editing / Campaign
The One Show 2018
优秀奖 影视制作
Craft - Editing / Single
戛纳国际创意节 2017
金奖 影视
Media & Publications
戛纳国际创意节 2017
金奖 影视制作
Editing
视频语音识别与翻译工具

我们采用了 Google Cloud Speech-to-Text(利用机器学习技术将语音转换为文本)与有道自然语言翻译服务
开启此功能,可以实现:
1. 在播放视频时,同步浏览视频原文字幕
2. 在此处选中字幕单词即可显示其中文翻译

* 与人工专业翻译不同,语音识别与自然语言翻译均存在偏差与非官方性,请仅作为参考。

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