注意

文件暂时无法下载,请稍候再试!

注意

当前文件大小MB,你的下载剩余量(MB)已不足。

月下载量(150MB)将在每月第一天上午8:01分更新。

下载作品须先扫描二维码
并关注官方微信

注意

考虑到带宽成本,WELOVEAD提供的是有限量免费下载。

请在下载前,注意以下数据:

下载前余量 MB
文件大小 MB
下载后余量 MB

注意

由于当前服务器繁忙,请耐心等待秒。之后你就可以再次下载文件。

Call 911

基本信息
行业: 汽车及相关服务
媒体:广播
投放:西班牙
风格: Minimalism
说明cnen
EntrySummary

It was filmed in Spain, but it uses an international insight. 112 or 911-in USA- are well known telephone assistance services around the world. Usually are total stress situations, that we normalize with the product entry.
BriefExplanation

Two main characters: an operator and a victim who calls from home. A call to 112 where the tension fills the air. What seems to be a robbery of a property, gives an unexpected outcome that makes the product entry even more effective. In the middle and as part of the script, we listen a complete description of the vehicle which makes the spot even more effective.
ScriptInEnglish

(SFX: telephone rings, police station ambience)Operator: - 112, how can I help you?Woman: - please…someone has broken into my house, please, help me, please!Operator: - Calm down, calm down. What is your address?Woman: - …65 acacias avenue Operator: -Don’t worry, try to stay calm, ok? I’m here for you. Alright, are you alone? Are you alone? Hey?Woman: - They’ve gone.Operator: -They’ve gone. Ok.Woman: - I’m so scared...help me!Operator: - What did they look like? Can you describe them to me?Woman: There were three, I’m not sure. I think there were three…they were wearing ski masks. It was so dark and I was so afraid… They got away by car.Operator: - What about the car? Could you see it?Woman: -it was red…it had LED Intellilux matrix headlights, massage seats, 17 inch tyres, parking assistance, dead angle sensor, signal recognition, remote door unlock, fun projection and tiny lights on the rear-view mirrors…(SFX: car engine starts)ANNCR:New OPEL Astra. Hard to forget.
制作信息
品牌:
广告公司:
首席创意官:
创意总监:
文案:
美术指导:
制作公司:
其他职位:Entrant Company: Y&R MADRID, Spain
General Creative Director, Martín Ostiglia, Young & Rubicam
奖项
戛纳国际创意节 2017
入围 广播
Cars & Automotive Products & Services
最新更新
加载中...
赞助商