Highway Gallery
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基本信息 | |
行业: | 文化、娱乐与运动 |
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媒体: | 广播 |
投放: | 阿拉伯联合酋长国 |
说明cnen |
Coupling creativity with technology, we transformed people’s car radios into one new innovative experience: Louvre Abu Dhabi Highway Gallery. As commuters drove down the E11, they encountered Louvre Abu Dhabi’s masterpieces like never before: on 9-metre-high billboards outside their windows and through 30-second stories of each artwork from the museum audio guide, directly to people’s car radios. |
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奖项 | |
![]() | D&AD 2019 木铅笔 广播与音频 Innovative Use of Radio & Audio |
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