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Tea

文案cnen
Incredible, but true
基本信息
行业: 汽车及相关服务
媒体:影视
时间:2006年6月
投放:英国
风格: Minimalism
说明cnen
A dealer struggles to a tell a couple the price of a Golf because he knows when he tells them they’re going to spit their tea at him.

Philosophy/Solution


DDB London has created a new campaign highlighting the fact that Volkswagen's cars are less expensive than people might think.
In an evolution of the 2005 'Incredible but True' press campaign, a series of four TV spots dramatise the incredulity that customers might experience when Volkswagen dealers reveal the actual prices of their cars to them.
制作信息
品牌:
广告公司:
客户经理:
制片:
导演:
剪辑:
其他职位:Cameraman:Blasco Giurato
Creative Team Matt Lee, Pete Heyes
Lighting Director / Lighting Blasco Giurato
Agency Producer Lucinda Ker
Editing Company Speade Ltd
奖项
戛纳国际创意节 2007
银奖
Cars
British Arrows 2007
银奖
Series
British Arrows 2007
银奖
Cars
British Arrows 2007
银奖
Best 30 second TV commercial
British Arrows 2007
铜奖
European
The Creative Circle Awards 2007
铜奖
Best Idea in 30 Seconds
Eurobest - The European Advertising Festival 2006
银奖
Cars
Meribel Ad Festival - Central Europe Cristal Awards 2006
Cristal
Europe: commercial / Humor
The Kinsale Shark Awards
银奖
International TV: Automotive
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