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Speak to go

基本信息
行业: 网站及服务
媒体:网络
风格: Minimalism
说明cnen
Execution

To create Speak to Go we mixed the Street View API, voice recognition and native mobile features like the microphone and the gyroscope.The Voice driven user experience combined with VR allows a natural and seemingly magical interaction.We launched Speak to Go as part of the WebVR Experiments platform. This helped to introduce the experience to the creative developer community. To show what’s possible and inspire them to use WebVR. The user experience is simple : Go to g.co/speaktogo on chrome for mobile (Using a recent and up to date Android phone.)Insert your phone in a Google Cardboard or Google Daydream, put it on, press your viewer’s button and simply say where you want to go. You will instantly be teleported there.Web Speech API recognizes what you say, and the Google Maps API displays a VR Panorama of the location. It works for any address, city, landmark or country covered by Street View. The possibilities are almost endless.It’s possible to explore each location by selecting the arrows on the ground.If you’re not sure where to go next, you can also say "I’m feeling lucky" and discover specially curated locations.It’s better experienced on mobile VR but also works in 360 mode and on desktop.To create it, we brought together WebVR, Google Maps API, Web Speech API, Google Cardboard (or Google Daydream), and mobile features like the microphone and the gyroscope.It was first prototyped during a WebVR hackathon - The prototype delighted internal stakeholders and a 3 people team improved it over a month to make it ready for a public launch.We created a simple demo movie showing a dad using the app with his son, the movie drives to the experience and is hosted on the Chrome YouTube Channel.
CampaignDescription

Speak to Go is a WebVR experiment that allows anyone with a phone and a mobile VR Viewer to be teleported to any location in the world simply by saying where they want to go.WebVR is a new way to experience VR on the web. No apps, no downloads. You just tap a link. When the technology was added to Chrome, we wanted to demonstrate how combining web technologies and native mobile features can create unique VR experiences.
制作信息
品牌:
广告公司:
制作公司:
其他职位:Entrant Company: GOOGLE CREATIVE LAB, London, United Kingdom
Creative Lab, Google Creative Lab, Google
奖项
D&AD 2018
木铅笔 数字设计
User Experience Design (UX)
The One Show 2018
优秀奖 互动
Innovation in Interactive / Online
The One Show 2018
优秀奖 移动应用
Websites
戛纳国际创意节 2017
入围 数字制作
Native & Built-In Feature Integration
视频语音识别与翻译工具

我们采用了 Google Cloud Speech-to-Text(利用机器学习技术将语音转换为文本)与有道自然语言翻译服务
开启此功能,可以实现:
1. 在播放视频时,同步浏览视频原文字幕
2. 在此处选中字幕单词即可显示其中文翻译

* 与人工专业翻译不同,语音识别与自然语言翻译均存在偏差与非官方性,请仅作为参考。

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