注意

文件暂时无法下载,请稍候再试!

注意

当前文件大小MB,你的下载剩余量(MB)已不足。

月下载量(150MB)将在每月第一天上午8:01分更新。

下载作品须先扫描二维码
并关注官方微信

注意

考虑到带宽成本,WELOVEAD提供的是有限量免费下载。

请在下载前,注意以下数据:

下载前余量 MB
文件大小 MB
下载后余量 MB

注意

由于当前服务器繁忙,请耐心等待秒。之后你就可以再次下载文件。

对话 | The Talk

基本信息
行业: 家居与日用品
媒体:影视
投放:美国
风格: Minimalism
说明cnen
Implementation
The casting for this film was both challenging and rewarding, and we worked with a black-owned casting company to ensure it was right. Several major factors made the casting of this film unique. The first was the time periods. Since the film spans several decades from the 1950s until today, we had to carefully cast actors with the right features for styling based on each period. The second major consideration was versatility, since we wanted to show that “The Talk” happens in black families of all kinds, despite social class or geographical location. Most importantly, we carefully paired each parent-child, casting strong performers whose skill level goes above and beyond commercial acting. Black women continue to persevere the intersectionality of race and gender in society and since P&G & MBIB has always shown support for Moms, part of the brief was to make our protagonist throughout the film a woman.
EntrySummary
The phrase “The Talk” in mass American culture usually refers to the awkward conversation parents have with their teens about sex. But in black homes, families giving the “The Talk” usually means discussing with children how being black will affect their lives, from how to deal with hearing racial slurs, to overcoming discrimination to how they should behave during interactions with the police to avoid dangerous or deadly outcomes. Also relevant is the re-emergence of race as a point of debate in America with the rise of the Black Lives Matter movement to stop police violence against unarmed black citizens as well as the overall racial and societal tensions that have surfaced after the 2016 US presidential election.
BriefExplanation
Spanning several decades, the film shows that while many things have changed in our world, “The Talk” has remained a grim rite of passage for most black Americans for too many generations. The film features intimate moments where black parents of various eras and social classes attempt to prepare their sons and daughters for the difficulties and dangers of growing up black in America. It ends with a call for society as a whole to be part of a larger conversation about racial bias, in hopes that one day, black families no longer have to have “The Talk.”
制作信息
品牌:
广告公司:
制作公司:
剪辑:
音乐:
音效设计:
奖项
戛纳国际创意节 2018
大奖 影视
Online > Corporate Social Responsibility (CSR) / Corporate Image
戛纳国际创意节 2018
银奖 娱乐
Excellence in Brand Integration & Sponsorships / Partnerships for Branded Content
戛纳国际创意节 2018
银奖 影视制作
Casting
戛纳国际创意节 2018
铜奖 影视制作
Editing
戛纳国际创意节 2018
入围 娱乐
Online: Fiction
戛纳国际创意节 2018
入围 影视制作
Script
克里奥奖 2018
金奖 品牌娱乐
Film - Scripted
克里奥奖 2018
金奖 社交媒体
Social Video
克里奥奖 2018
银奖 影视
Short Form
克里奥奖 2018
铜奖 影视技术
Cinematography
克里奥奖 2018
入围 影视技术
Editing
D&AD 2018
石墨铅笔 内容营销与娱乐
Fiction Film up to 5 mins
D&AD 2018
石墨铅笔 影视广告
Tactical Film Advertising
D&AD 2018
石墨铅笔 影视广告制作
Casting for Film Advertising
D&AD 2018
石墨铅笔 影视广告制作
Direction for Film Advertising
D&AD 2018
石墨铅笔 广告文案
Writing for Digital Marketing
The One Show 2018
金铅笔 品牌娱乐
Online / Short Form - Single
The One Show 2018
优秀奖 影视
Online Films & Video / Long Form - Single
The One Show 2018
优秀奖 影视制作
Craft - Editing / Single
视频语音识别与翻译工具

我们采用了 Google Cloud Speech-to-Text(利用机器学习技术将语音转换为文本)与有道自然语言翻译服务
开启此功能,可以实现:
1. 在播放视频时,同步浏览视频原文字幕
2. 在此处选中字幕单词即可显示其中文翻译

* 与人工专业翻译不同,语音识别与自然语言翻译均存在偏差与非官方性,请仅作为参考。

最新更新
加载中...
赞助商