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The Truth is Worth It: Courage

基本信息
行业: 媒体与出版
媒体:影视
风格: Minimalism
说明cnen
Write a short summary of what happens in the film

This film looks to shed light on the rigor behind journalism and why it's all worth it. It’s a piece of work about pursuing the truth wherever it may lead and bringing that truth back in word form for the world to read. The film delves into the courage of Azam Ahmed, Bureau Chief for Mexico, Central America and the Caribbean, as he untangles the web of leads and sources behind the Mexican government’s surveillance of journalists—ultimately finding himself at the center of his own story and the target of the Mexican government’s tactics. The spot was released at a time of intense discussions about the safety of journalists and the conduct of the Mexican government, making it even more critical to reiterate the importance of the truth and the value of ?NYT journalism.

Cultural/Context information for the jury

The film launched at a time when the issue of espionage and our relationship with Mexico were being hotly debated. The script had to deliver the scale of this important story while balancing the journalistic integrity of ?The New York Times?. The script puts us in the reporter's stream of consciousness, adopting his tone of voice ?while also maintaining ?The Times?’s inimitable house style?. The script, a connected thread of words that appear on screen creating the effect of a continuously rewritten headline, was central to putting to putting the viewer in the psyche of the journalist as he unpicked a story of government surveillance in Mexico.

Tell the jury anything relevant about the edit. Do not name the editor.

This film looks to shed light on the rigor behind journalism and why it's all worth it. It’s a piece of work about pursuing the truth wherever it may lead and bringing that truth back in word form for the world to read. At the core of the film is a connected thread of animated words that appear on-screen as though a continuous writing and rewriting of headlines. The editing brings this together with sound and imagery to create fully immersive and visceral films that puts viewers in the shoes of the journalist as he untangles the web of leads and sources behind the Mexican government’s surveillance of journalists. The timing of the words and the meaning attached to them were used to make viewers feel like the stories were unraveling as they did for the journalist in real time.
制作信息
品牌:
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奖项
戛纳国际创意节 2019
大奖 娱乐
Editing 系列标题: The Truth Is Worth It
戛纳国际创意节 2019
大奖 影视
Media / Entertainment
戛纳国际创意节 2019
金奖 娱乐
Script
戛纳国际创意节 2019
金奖 娱乐
Production Design / Art Direction
戛纳国际创意节 2019
金奖 影视
Media / Entertainment
戛纳国际创意节 2019
银奖 影视制作
Direction
D&AD 2019
黑铅笔 影视广告
TV Commercial Campaigns
D&AD 2019
木铅笔 美术指导
Art Direction for Film Advertising
The One Show 2019
金铅笔 首席营销官奖
The One Show 2019
优秀奖 影视
Innovation in Film
The One Show 2018
金铅笔 设计
Online Films & Video / Varying Length Campaign
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