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Black Mirror

基本信息
行业: 其他
媒体:广播
投放:南非
风格: Minimalism
说明cnen
ScriptInEnglish
ANNCR: It’s the near future. Every day feels like an episode of Black Mirror. We’re paranoid and disconnected but the phones are amazing. It’s the year the earth’s population hits 8.3 billion. Which is surprising because sex droids are now indistinguishable from humans. Plus, they don’t fall asleep after. Or during. Everyone has smart tattoos. They’re dumb. Space tourism is booming. So is the dad-joke about it being “out of this world”. The first book has been uploaded to the brain: You can’t put it down. It’s the year the number of human jobs is… Robot: … exceeded by AI algorithms. ANNCR: Wearable tech is now controlled by thought. It works well. Unless you have a dirty mind. A popular music genre has emerged called rez-hum. You’re not ready for it yet. But your kids are gonna love it. It’s the year the last bee dies. Buzzkill. It’s 2028. Times change. Power doesn’t. Duracell batteries. Guaranteed to last for ten years in storage.
BriefExplanation
Going back was only the beginning. In this sequel to last year’s Times Change campaign, we’re heading to the future. By predicting the possibilities of the year 2028, we highlight the ten-year duration of our product. This fun, quirky peek at trends and events to come in politics, popular culture, the environment and technology emphasises how much life can change. But the one thing you can rely on is a Duracell battery.
制作信息
品牌:
广告公司:
首席创意官:
执行创意总监:
文案:
客户经理:
制作公司:
其他职位:Entrant Company: GREY AFRICA, Johannesburg, South Africa
Production Manager, Astrid MacKenzie, Grey Advertising
奖项
戛纳国际创意节 2018
入围 广播与音频
Sectors > Consumer Durables
视频语音识别与翻译工具

我们采用了 Google Cloud Speech-to-Text(利用机器学习技术将语音转换为文本)与有道自然语言翻译服务
开启此功能,可以实现:
1. 在播放视频时,同步浏览视频原文字幕
2. 在此处选中字幕单词即可显示其中文翻译

* 与人工专业翻译不同,语音识别与自然语言翻译均存在偏差与非官方性,请仅作为参考。

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