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从灰烬到艺术 | Ash to Art

从灰烬到艺术 | Ash to Art | Glasgow School of Art | 智威汤逊 | JWT
下载原始文件 下载原始文件 JPG | 2940x2400px
基本信息
行业: 公益与非盈利组织
媒体:设计与品牌
投放:英国
风格: Minimalism
说明cnen
In May 2014, The Glasgow School of Art was devastated by fire. It was one of the UK’s most iconic buildings and home to a renowned art school. To raise funds for a restoration, worthless fire debris was sent to world-famous artists so they could create works of art for an exhibition and subsequent auction at Christie's. In three days, 10,000 visitors attended the show, while £706,438 was raised to rebuild the institution.
制作信息
品牌:
广告公司:
执行创意总监:
摄影:
设计:
客户主管:
客户经理:
制作公司:
其他职位:Creatives: Giles Hepworth, Bill Hartley
Head of Art: Dave Dye
Creative Producer: Kate Duncan
Entrant Company: J. WALTER THOMPSON, London, United Kingdom
Media Agency: J. WALTER THOMPSON, London, UNITED KINGDOM
PR Agency: J. WALTER THOMPSON, London, UNITED KINGDOM
Additional Company: THE GLASGOW SCHOOL OF ART, Glasgow, UNITED KINGDOM
Head of Art, Dave Dye, J. Walter Thompson London
Creative Producer, Kate Duncan, J. Walter Thompson London
Creative, Giles Hepworth, J. Walter Thompson London
Creative, Bill Hartley, J. Walter Thompson London
奖项
D&AD 2018
黄铅笔 公益创意
Advertising & Marketing Communications /Not for Profit
D&AD 2018
石墨铅笔 公益创意
Design/Not for Profit
D&AD 2018
木铅笔 直效
Direct Response/Ambient
D&AD 2018
木铅笔 体验
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