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Moon

Moon | Brand South Africa | The Odd Number
下载原始文件 下载原始文件 JPG | 2400x1697px
文案cnen
Keep your dreams off the road. 20% of car accidents are caused by drivers falling asleep at the wheel.
基本信息
行业: 汽车及相关服务
媒体:平面
投放:南非
风格: Minimalism
说明cnen
Brands always create awareness about the consequences of driving drunk or texting while driving. But what a lot of people don’t realize is that a major cause of car accidents is actually drivers falling asleep at the wheel. We chose to draw attention to this danger by describing and showing crazy things on the road that you would only see in your dreams to demonstrate that when you fall asleep while driving, you aren’t seeing the reality that is actually in front of you and are therefore not in control of your actions.
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